Title:
(The best proposals have a title the reader can easily remember.) |
Introduction (Swale's Six Rhetorical Moves)
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Move 1 . State the subject of the proposal.
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Move 2. Identify the purpose of the proposal.
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Move 3. State the main point that will be proven in the proposal.
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Move 4. Stress the importance of the subject to the readers.
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Move 5. Provide some background information on the subject.
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Move 6. Forecast the organization of the proposal.
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Body |
Objective
In this section tell the customer the main
idea of the proposal.
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Scope of
Services
State exactly wha you intend to do. Sometimes the scope should include what you do NOT intend to do.
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Benefits and Feasibility of the Project
Discuss the benefits or likely benefits to the recipient.
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Method or Approach
Demonstrate how this project uses a sound
method previously tested successfully
in other installations.
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Qualifications and References
Like a mini-resume.
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Schedule
Dates and timelines for starting, finishing all work.
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Conclusion (Swale's Five Moves) |
Move 1 . Transition from the body of the proposal.
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Move 2. State the costs of the plan.
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Move 3. Highlight the benefits of the plan.
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Move 4. Look to the future.
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Move 5. Identify the next step.
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If you are satisfied with your work click "Review the Completed Document" to see your finished proposal. If you wish to clear all the fields in this form click "Start Over."
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